{"title":"Fresh Fish \u0026 Fillets","description":"\u003cp\u003eWhole fish and thick centre-cut steaks, picked for firm white flesh that holds together on the bone and on the plate. Straightforward to cook and hard to get wrong.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWhole fish for steaming and pan-frying\u003c\/li\u003e\n  \u003cli\u003eCentre-cut steaks for searing and poaching\u003c\/li\u003e\n  \u003cli\u003eMild, sweet flesh that carries any sauce\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"crispy-pan-fried-yellow-croaker","title":"Crispy Pan-Fried Yellow Croaker","description":"\u003cp\u003eA golden, crackling crust outside and tender white meat inside. These small whole fish are fried the traditional way, head and all, so the skin crisps hard while the flesh underneath stays juicy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCrisp skin, moist flesh\u003c\/strong\u003e — the contrast that makes this dish worth the effort.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEat the whole thing\u003c\/strong\u003e — the bones and fins soften as they cook, tail included.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eMinutes from the table\u003c\/strong\u003e — a dry pan brings the crust straight back.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat you get\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eColour:\u003c\/strong\u003e deep golden-brown with a blistered skin\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e whole fish, roughly 15 to 20 cm\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e flaky and sweet with a faint savoury edge\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003ePack:\u003c\/strong\u003e several whole fish per pack\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to serve\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAs a starter with a squeeze of lime\u003c\/li\u003e\n  \u003cli\u003eOver rice with a light soy dressing\u003c\/li\u003e\n  \u003cli\u003eBeside pickles or a sharp, vinegary salad\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"EDWARD INNES","offers":[{"title":"Default Title","offer_id":67832314954032,"sku":null,"price":24.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/3773\/9312\/files\/crispy-pan-fried-yellow-croaker-1.jpg?v=1790145229"},{"product_id":"fresh-cod-steaks","title":"Thick-Cut Fresh Cod Steaks","description":"\u003cp\u003eThick bone-in cuts with a dark skin edge and snow-white flesh that pulls apart into big pearly flakes. Cut from the centre of the fillet, so every piece is a similar thickness and cooks at the same rate.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCentre cuts only\u003c\/strong\u003e — even thickness for reliable cooking.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eClean, sweet flavour\u003c\/strong\u003e — mild enough to carry any sauce you like.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHolds its shape\u003c\/strong\u003e — sears, poaches or steams without collapsing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat you get\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFlesh:\u003c\/strong\u003e white, firm and large-flaked\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eCut:\u003c\/strong\u003e thick steak with the skin left on\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e moist and buttery when just cooked through\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eStorage:\u003c\/strong\u003e keep chilled; freezes well\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCooking notes\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eSear skin-side down in a hot, lightly oiled pan\u003c\/li\u003e\n  \u003cli\u003eSteam with ginger and spring onion\u003c\/li\u003e\n  \u003cli\u003ePoach gently in milk or light stock\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"EDWARD INNES","offers":[{"title":"Default Title","offer_id":67832315150640,"sku":null,"price":46.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/3773\/9312\/files\/fresh-cod-steaks-1.jpg?v=1790145254"},{"product_id":"whole-steamed-grouper","title":"Whole Steamed Grouper","description":"\u003cp\u003eA whole speckled fish, steamed and dressed with ginger, spring onion and a slick of hot oil — the classic way to let a good white fish speak for itself. The firm, meaty flesh and patterned skin show it was a properly grown fish to begin with.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBig, meaty flakes\u003c\/strong\u003e — the flesh stays intact on the bone.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eDressed and ready\u003c\/strong\u003e — aromatics already in place, nothing to prep.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eA centrepiece\u003c\/strong\u003e — it arrives looking like the main event.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat you get\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eColour:\u003c\/strong\u003e pale flesh under a mottled, speckled skin\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e one fish, roughly 25 to 30 cm\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eTexture:\u003c\/strong\u003e firm, springy and faintly sweet\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eServe:\u003c\/strong\u003e spoon the resting juices back over the flesh\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eBest for\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFamily dinners and celebration tables\u003c\/li\u003e\n  \u003cli\u003eBanquet-style menus where the fish is the centrepiece\u003c\/li\u003e\n  \u003cli\u003eAnyone who wants restaurant presentation at home\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"EDWARD INNES","offers":[{"title":"Default Title","offer_id":67832315838768,"sku":null,"price":44.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/3773\/9312\/files\/whole-steamed-grouper-1.jpg?v=1790145274"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/3773\/9312\/collections\/crispy-pan-fried-yellow-croaker-1.jpg?v=1790145885","url":"https:\/\/edinlife.shop\/collections\/fresh-fish-fillets.oembed","provider":"EDWARD INNES","version":"1.0","type":"link"}